Applied Silver Appoints New Advisor

Company Expands Leadership Team With Experienced Industry Executive Josh McQueen

HAYWARD, Calif., January 31, 2017 – Applied Silver, the maker of SilvaClean®, today announced the appointment of Josh McQueen as an Advisor.

Mr. McQueen brings more than 30 years of experience as an entrepreneur and senior executive in the advertising and business services industries. Mr. McQueen is the founder of McQueen, Mackin & Associates, a market research and strategic consultancy which works with a wide range of for-profit and nonprofit organizations. He serves on the editorial board of the Journal of Interactive Advertising, the College of Media Leadership Council at the University of Illinois at Urbana-Champaign, and is a member of the board of Allendale Residential Homes for disadvantaged children.

Prior to founding McQueen, Mackin & Associates, Mr. McQueen served as the Executive Vice President and Director of Research and Planning Worldwide for Leo Burnett, the fourth largest advertising network, leading planning, research and database departments, and working with global brands including Cadbury, Cathay Pacific, Disney, Allstate and McDonalds. Mr. McQueen also served on the private Board of Directors of Leo Burnett and on the Investment, Salary and Technology Committees of the Board until it was acquired by Publicis, a publicly traded company. He was an Advertising Research Foundation Board member, a trustee with the Marketing Science Institute, and in addition to over 20 articles and speeches, he is the author of the book “Building Brand Trust: Discovering the Insights Behind Great Brands.” Mr. McQueen received his B.S. magna cum laude and M.S. in communication from the University of Illinois.

“Josh is an accomplished leader with an exceptional creative, operational, and governance background,” said Elizabeth Hutt Pollard, Executive Chair of Applied Silver. “His support further validates the impact that the Applied Silver technology and team is having in multiple markets including healthcare, hospitality, and sports. We are honored to have him join us as an advisor and we will appreciate his counsel as we scale our business and build on SilvaClean’s position as the new standard for soft surface protection.”

“Applied Silver’s unique approach to enable the cleanest possible environments solves a key challenge that impacts us all. I look forward to helping the company present to its customers the value of SilvaClean’s more complete, cost-effective textile cleanliness solution with minimal environmental impact and reduced waste,” said Josh McQueen.

Studies have proven that linens are capable of harboring odor and stain-causing bacteria, mold and mildew. SilvaClean, an innovation driving the new standard for soft surface protection, is a patented, EPA-approved water-based ionic silver treatment developed and commercialized in Silicon Valley by Applied Silver, Inc. Already validated and adopted by leading hospital systems and sports organizations, SilvaClean imparts lasting antimicrobial properties to a wide range of fabric items including patient bedding, gowns, worker scrubs, privacy curtains, and sports gear each time they are laundered, protecting them in transport, storage and use from odor- and stain-causing bacteria.


About Applied Silver, Inc. Incorporated in 2012, Applied Silver is harnessing the power of silver to develop commercial applications for a cleaner world. Applied Silver pioneered SilvaClean® – an EPA-approved, patented water-based ionic silver treatment that inhibits the growth of odor and stain-causing bacteria, mold and mildew on textiles by imparting lasting antimicrobial properties to the items each time they are laundered. SilvaClean technology uses a proprietary hardware module to deliver an ionic silver treatment into each laundry cycle, all managed by intelligent 24/7 cloud-based monitoring software. Hospitals can see immediate benefits from SilvaClean’s turnkey approach and do not have to change their inventory or current laundry set up to adopt it. For more information about Applied Silver and SilvaClean, please visit